Richard Lehman, noted investment advisor, puts it this way: "Think about it, what better way to bail out debtors and clear out an excess housing inventory than through inflating the value of hard assets and at the same time diminishing the value of debt claims?" And all the government entitlement programs are keyed to the rate of inflation, so the politicians look like heroes.
Many times a seller will select a broker based upon a referral. That is fine as long as that broker is experienced in your market and is not the husband or wife of friends who just entered the real estate in Marbella. estate profession. Stay away from that! As much as you would like to help friends out, why would you screw around with your major investment in the hands of an amateur?
Is real estate development. inflation a good or bad thing? Economists agree that a small amount of inflation is healthy for the economy. Our population grows about 1.7% a year, so we need to create about 2 million new jobs yearly; and we need to grow our GDP at about that rate, too. Generally, the Federal Reserve Board under Allen Greenspan was an inflation hawk, ready to raise interest rates at the slightest hint of excess la concha marbella inflation. They felt that the Feds' primary purpose is to control inflation and to do this by means of controlling the money supply through interest rates.
Content is added weekly or daily to your real estate website. Google, Facebook, and your clients are always looking for something new. There is always something new happening in real estate company or service. estate. Your website needs to let them know what is happening. It may be an increase in inventory, a new listing (whether or not its yours), or just your opinion of the market.
Interview several agents. Ask to see what properties they have closed the deals on in the last twelve months. Look online at their website. If you are a seller ask how they will market and promote your home. If you are a buyer then ask how they plan to find you the right home. Just using the MLS listings is not enough. Make sure they have the basics; their license, up to date training and work at real estate full time. Also ask if they are a broker or an agent. A broker generally has more experience and training.
Now, take this a step further. You walk into a luxury goods store where you just want to peruse the merchandise with no particular intent to buy. You are in a "just looking" mode. Get the idea that the manager of the store follows you around every step of the way peering over your shoulder. How soon would you be inclined to make a return visit?
If you want your luxury real estate personal or company brand to stand for something, make sure it is something that your competition cannot also stand for or own. Then, get your messaging on target. Otherwise, you will defeat the entire purpose of branding: "Top of Mind" in a specific category or niche.